Associate Vice President

  • 37444
  • Life - Data Science
  • |
  • Ontario, Canada
  • |
  • May 28, 2020
  • Lead a high performing Client Engagement analytics team, supporting the VP.
  • Oversee and lead the Client Engagement analytics team, which supports all client engagement platforms across multiple channels.
  • Lead design, architecture and delivery of client engagement and recommendation platforms, including the evolution of autonomous prescriptive analytics.
  • Develop metrics, reporting and data analytics to inform segment strategies, client offers and campaign design and execution.
  • Lead the Client marketing analytics team to support design and implementation of the client Strategy including segmentation, client profile and channel strategy.
  • Share learnings/best practices and develop collaborations across Business Units/functions.
  • Manage/communicate a portfolio of related projects within the center of excellence structure. Promote the sharing of analytics knowledge and best practices within the center of excellence and across the wider organization.
  • Build and maintain strong working relationships with BUs, Operations, IT, and other cross-functional partners to ensure timely and high impact execution of initiatives within the area.
  • Embed rigorous performance management practices.
  • Proactively develop and track metrics and measures to evaluate and determine the effectiveness of marketing programs, customer offers, etc.
  • Leverage data/analytics to ensure that strong financial/commercial management practices are in place, through the efficient allocation of marketing spend across initiatives based on ROI.
  • Over ten years of data analytics experience, with a minimum of 5 years in a management/leadership role.
  • Financial services industry experience is preferred, including an understanding of domain-specific operational management practices and objectives, accountabilities, problem solving approaches, industry trends and best practices.
  • Will have a strong passion for empirical research and for answering hard questions with data.
  • Understands statistical and machine-learning techniques, including data preparation methods such as transformations, normalization, and modeling methods including linear and nonlinear regression techniques.
  • Will be a strategic, conceptual thinker with strong written and oral communications skills who is able to influence the opinion of others.
  • Will have demonstrated the ability to operate in a highly matrixed environment, influencing and leveraging resources that do not report to her/him directly, and possess strong interpersonal skills.
  • Will have excellent collaboration skills and will be very effective in working in a team environment and across multiple sites and business units.
  • Has impressive intellectual horsepower and well-versed in key quantitative and data-driven disciplines: statistics, mathematics and finance.
  • Knows how to formulate hypothesis, design and run controlled tests to be able to conclusively identify significance in results, proving or refuting hypothesis.
  • Broad understanding of different data & analytics methodologies and tools, including SAS, Open source and autonomous analytics.
  • Ability to conceptualize prescriptive analytics from identification of data requirements to design of solution.
  • Experience in implementation of operational prescriptive analytics models, tracking of results and continuous improvement of model performance.
  • Proven track record implementing Next Best Action models and machine-learning algorithms.
  • A proven leader able to build, lead, motivate and retain high performing teams. Insightful about the talent the organization needs to be successful; recruits and develops people with this in mind. Uses multiple methods to grow capability in the organization. Skillfully coaches and mentors others.
  • Gets the best performance from people. Taps into people’s needs, interests and goals to motivate them to achieve. Inspires commitment from people and mobilizes teams toward high performance and goal achievement.
  • Adheres to the highest standards of personal and professional integrity and sets a positive example for others.